Omnia shows SAP customers what ‘Run Simple’ really means

Omnia eCommerce is the absolute definition of SAP’s current mantra where the concept of ‘Run Simple’ is the DNA of the product.

“If we simplify everything, we can do anything. SAP helps you streamline your processes, so you have the agility to create new growth opportunities for your business with the world’s most innovative platform.” Courtesy of SAP

My opening question:

If SAP ERP could deliver modern cutting edge browser experiences and SAP could hold the enriched data that is required for an eCommerce experience, would anyone ever use a platform outside of SAP to deliver their web based engagement?